LESS REALISM
MORE MEANING

'Typography' as a defining term has become interchangeable with 'graphic design', and while font choice and application are seen as of paramount importance, image choice, virtually half of the communication design equation, is neglected in the theory and in practice is left to the instinct of the designer. My work seeks to redress the imbalance. My research explains the paradox that we are able to communicate more accurately through less accurately rendered images.

My practice seeks to put the research to work.